Earth Day is on Friday 22nd April and the campaign is calling on everyone; governments, businesses and citizens to ‘Invest In Our Planet’. Across the globe people will take part in protests, marches and big clean-ups to highlight the importance of being green and taking care of the planet.
Yet of course shopping behaviours rank high in the public's contribution to a more sustainable planet. All eyes will be on retail, as their sustainability messaging has become year-round and the climate emergency accelerates - what actions will the industry take this month for Earth Day?
Grounded People’s mission is to reduce the harmful effects of the fashion industry by promoting environmentally clean and ethically sourced products. Every pair is 100% recycled and almost entirely hand made in the world’s only 100% vegan factory. Each shoe is made exclusively from materials in their second life such as recycled yarns and rubber soles which do not require chemical processes or dyeing.